
An independent logo and a modular, self-managed Framer website for a newly founded recruitment company. From kickoff to launch in six weeks.
The result in one sentence
Branding and website live in 6 weeks. Modular, maintainable and managed by the client himself.
UX/UI Designer, Logo Designer, Framer Developer
Owner
An experienced recruiter starts his own company and needs a professional presence from day one.
Gabriell Simoni founded his recruitment business for industry, construction and architecture in 2024.
An independent brand and a website that convinces both candidates and clients.
After launch he needed to maintain everything himself without relying on me.
Tight timeframe, high quality expectations, no team.
No presence meant no new business. Every week mattered.
The project had to run in parallel with existing commitments.
It needed to look premium while remaining manageable without design expertise.
Short paths, direct alignment and implementation in Framer. Design and build from one source.
A distinctive logo and colour world became the foundation for everything else.
I designed and built the site myself without a developer handoff or unnecessary friction.
Decisions were made live in joint working sessions.
Branding and website completed end to end.
A distinct, scalable visual identity including LinkedIn assets.
Content modules the owner can manage without support.
The client has maintained the platform himself since launch, exactly as planned.
What I take away from it
In short projects, direct access to the decision-maker is more valuable than a complex approval structure.
If someone needs to work independently after launch, that must be designed in from the start rather than taught afterwards.
Launched within weeks. Clear structure, fresh design and strong feedback from the community.
Complete rebrand in 4 to 6 weeks. Logo, colour world, website and print, followed by repeat work.
Conversion more than doubled. 15% of orders came through the app.